Posts in Entrepreneurship
Rural entrepreneurs

Speaking about rural entrepreneurship at an event I was recently asked an interesting question: Are rural people more entrepreneurial than city people? Instead of being compelled to justify to my city counterparts that rural entrepreneurs are equally worthy of celebration, I was being asked to judge whether they are, in fact, more entrepreneurial.

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Wine in a Glass

Managing Director of Wine in a Glass (WIAG), Michelle Anderson-Sims, is the first to admit that starting a business from an idea is a long, hard learning process. ‘I had lots of failures along the way but learnt from them all. Some lessons you pay a higher price to learn than others,’ she says. This successful company has made its mark on the Australian wine and entertainment industries and is rapidly expanding throughout the world.

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Celebrity Lamb Producer

Toni Barton of Lamb Bacon fame is fresh back from exploring new export market opportunities in Dubai. What she thought would be a simple name change has turned into a full rebranding with a suite of new products destined for the Middle East. She is also discovering how complex and costly preparing for export can be when it comes to a highly regulated food industry. But the biggest surprise of all was the celebrity status thrust upon her just for being an Australian lamb producer.

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Prized Lamb

What was a Kelpie’s prized lamb dinner turned into a winning product for Nulla Vale lamb farmer Toni Barton. This enterprising creator of Lamb Bacon displays all the attributes of a typical entrepreneur. Some would say she is driven. Ideas are explored, problems solved, and opportunities taken. At the core of it all is Toni’s deliberate life-choice, to trade in an international marketing career for that of a hands-on farmer producing good quality meat.

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Bundarra Berkshires

Looking back at how Bundarra Berkshires evolved Lauren Mathers defines it as ‘madness’ given that she has given birth to three children in the midst of becoming a free-range farmer and exemplifying the paddock to plate dream. Displaying the attributes of a true entrepreneur, it all started when she saw a problem that could be turned into an opportunity. And history keeps repeating itself.

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Vets All Natural

Twenty-five years ago, Dr Bruce Syme, a young veterinarian fresh out of university, developed a new raw food-based diet in response to the epidemic proportions of skin diseases and allergies presenting in cats and dogs. Determined to take a holistic approach he relocated his pet food business and set up his own practice in central Victoria. Today Vets All Natural products can be found on pet supply shelves in multiple countries.

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